Free Harley Davidson SVG Logo: Get Yours Here!

Hey guys! Are you looking for a free SVG Harley Davidson logo? You've come to the right place. In this article, we'll dive deep into everything you need to know about the iconic Harley Davidson logo, where to find it in SVG format, and how you can use it in your projects. Let's rev up!

The History of Harley Davidson Logo

The Harley Davidson logo isn't just a symbol; it's a badge of honor, representing over a century of American motorcycle heritage. The logo has evolved over time, but it has always maintained a sense of ruggedness and freedom. From its humble beginnings to its current iconic status, the Harley Davidson logo tells a story of innovation, resilience, and the open road. Understanding its history can help you appreciate its significance and use it appropriately in your designs.

The original logos were pretty straightforward, often just the words "Harley-Davidson" in a simple font. But as the company grew, so did the need for a more distinctive emblem. The Harley Davidson logo we recognize today, with its bold lettering and shield, started to take shape in the early 20th century. Each iteration reflected the company's values and the spirit of the times. Over the years, different versions of the logo have been used, each with its own unique flair, but the core elements have remained consistent, ensuring that the brand remains instantly recognizable.

The famous Bar & Shield logo, introduced in 1910, quickly became the symbol of Harley-Davidson. This logo represented more than just a brand; it became an emblem of American culture and the freedom of the open road. The Bar & Shield has been tweaked and refined over the years, but its core elements have remained intact. This consistency has helped solidify Harley-Davidson's image as a timeless and enduring brand. The shield represents protection and strength, while the bar signifies stability and reliability. Together, they create a powerful symbol that resonates with riders and enthusiasts around the world. From vintage motorcycles to modern designs, the Harley Davidson logo continues to evoke feelings of adventure, camaraderie, and the thrill of the ride.

Finding Free SVG Harley Davidson Logos Online

Finding a free SVG Harley Davidson logo online can be a bit of a treasure hunt. SVG (Scalable Vector Graphics) format is ideal because it allows you to resize the logo without losing quality, making it perfect for various projects, from websites to print materials. However, you need to ensure that you are using a reputable source to avoid copyright issues and ensure you're getting a high-quality file. Always double-check the licensing terms before using any logo you find online.

Websites like VectorLogoZone, Seeklogo, and similar resources often offer a variety of logos in SVG format. These platforms usually have a wide selection, including different versions and styles of the Harley Davidson logo. When searching, be specific with your keywords, like "Harley Davidson SVG logo free download," to narrow down your results. Also, pay attention to the file size and dimensions to make sure it fits your needs. Preview the logo before downloading to ensure it's the version you want and that it looks clean and professional.

Before downloading, it's crucial to check the terms of use. Some logos may be free for personal use but require a license for commercial purposes. Make sure you understand the restrictions to avoid any legal issues. Additionally, read reviews or check the website's reputation to ensure you're not downloading malware or low-quality files. Using trusted sources will save you time and frustration in the long run. Once you've found the perfect Harley Davidson logo SVG, you can incorporate it into your designs and show off your love for this iconic brand.

How to Use the Harley Davidson Logo in Your Projects

Once you have your free SVG Harley Davidson logo, the possibilities are endless! Whether you're designing a website, creating merchandise, or just want to add a touch of Harley flair to your personal projects, the logo can be a powerful visual element. However, it's crucial to use it correctly and respectfully to maintain the brand's integrity. Always adhere to any usage guidelines provided and consider the context in which you're using the logo.

For website design, the Harley Davidson logo can be used in headers, footers, or as a watermark. Make sure it complements your overall design and doesn't clash with other elements. In print materials, such as flyers or posters, the logo can be a focal point or a subtle accent. When creating merchandise, like t-shirts or stickers, ensure the logo is prominently displayed and of high quality. Remember to choose the right version of the logo for your project. For example, a vintage logo might be perfect for a retro-themed design, while the modern Bar & Shield logo is more suitable for contemporary applications.

Always maintain the logo's aspect ratio when resizing it to avoid distortion. Use vector editing software like Adobe Illustrator or Inkscape to ensure the logo remains sharp and clear at any size. Pay attention to the colors and contrast to ensure the logo is visible and legible. Consider the background color and choose a version of the logo that stands out. Whether you're a designer, a small business owner, or a Harley enthusiast, using the Harley Davidson logo correctly can add a professional and authentic touch to your projects.

Different Versions of the Harley Davidson Logo

The Harley Davidson logo isn't just one single design; it comes in several variations, each with its own unique style and purpose. Knowing the different versions can help you choose the right one for your specific project. From the classic Bar & Shield to the more modern interpretations, each version tells a different part of the Harley Davidson story. Understanding these nuances can elevate your designs and show your attention to detail.

The Bar & Shield logo is the most recognizable and iconic version. It features the words "Harley-Davidson" above a shield, often with the word "Motorcycles" below. This version is versatile and can be used in a wide range of applications. Another common version is the script logo, which features the words "Harley-Davidson" in a stylized script font. This logo is often used in marketing materials and apparel. There are also vintage logos that reflect the company's early history. These logos often have a more rustic and hand-drawn feel, perfect for retro-themed designs.

Each version of the Harley Davidson logo has its own color variations as well. The classic Bar & Shield is often seen in black and orange, but it can also be found in other colors like silver, gold, and white. The color you choose can impact the overall look and feel of your design. For example, a black and orange logo might convey a sense of tradition and heritage, while a silver logo might give a more modern and sophisticated feel. No matter which version you choose, make sure it aligns with your project's overall aesthetic and message.

The Meaning Behind the Harley Davidson Logo Colors

The colors used in the Harley Davidson logo aren't just arbitrary choices; they carry deep symbolic meaning. Understanding the significance of these colors can help you appreciate the logo even more and use it effectively in your designs. The most prominent colors are black and orange, each representing different aspects of the brand's identity.

Black is often associated with power, elegance, and sophistication. In the context of the Harley Davidson logo, black represents the strength and durability of the motorcycles, as well as the rebellious spirit of the riders. Orange, on the other hand, is a vibrant and energetic color that symbolizes enthusiasm, creativity, and adventure. Together, black and orange create a striking contrast that captures the essence of the Harley Davidson brand. The combination of these colors evokes a sense of both tradition and innovation, appealing to a wide range of enthusiasts.

While black and orange are the most common colors, other colors like silver, gold, and white are also used in various versions of the Harley Davidson logo. Silver often represents modernity and sophistication, while gold symbolizes prestige and quality. White is often used as a background color or to create contrast, representing purity and clarity. By understanding the meaning behind these colors, you can make informed decisions about which version of the logo to use in your projects, ensuring that it effectively communicates your desired message.

Tips for Customizing the Harley Davidson Logo (Without Infringing)

While using the free SVG Harley Davidson logo is great, sometimes you might want to add a personal touch. However, it's crucial to do this without infringing on the company's trademark. Customizing the logo requires a delicate balance between creativity and respect for intellectual property. Here are some tips to help you customize the logo responsibly.

First, understand the extent of the trademark protection. The Harley Davidson logo is a registered trademark, which means the company has exclusive rights to use it. You can't create a logo that is confusingly similar to the original. However, you can use the logo as inspiration for your own designs. For example, you could create a logo that incorporates similar elements, such as the Bar & Shield shape, but with your own unique twist. Or, you might just want to change colors to suit your brand. Make sure that it is different enough to not cause confusion with their existing brand.

Another approach is to use the Harley Davidson logo in a descriptive or editorial context. For example, you could use the logo in a blog post about Harley Davidson motorcycles or in a fan-made artwork that celebrates the brand. However, you can't use the logo in a way that suggests you are affiliated with or endorsed by Harley Davidson without their permission. Always include a disclaimer stating that you are not associated with the company. By following these tips, you can customize the Harley Davidson logo responsibly and avoid any legal issues.

The Harley Davidson Logo and Brand Identity

The Harley Davidson logo is more than just a visual symbol; it's a cornerstone of the brand's identity. It represents the values, history, and culture that define Harley Davidson. The logo evokes feelings of freedom, adventure, and camaraderie, resonating with riders and enthusiasts around the world. Understanding the relationship between the logo and brand identity can help you use it effectively and respectfully.

The Harley Davidson logo embodies the spirit of the open road and the thrill of riding. It represents the rugged individualism and rebellious attitude that are often associated with motorcycle culture. The logo also symbolizes the community of Harley Davidson riders, who share a passion for motorcycles and a love of adventure. This strong brand identity has helped Harley Davidson build a loyal following and maintain its position as a leader in the motorcycle industry. The Harley Davidson logo has become synonymous with American culture and the pursuit of freedom.

Using the Harley Davidson logo correctly can reinforce the brand's identity and enhance your designs. When incorporating the logo into your projects, consider the overall message you want to convey. Whether you're creating a website, designing merchandise, or just expressing your love for Harley Davidson, the logo can add a powerful visual element. Always adhere to the brand's guidelines and use the logo in a way that respects its history and values. By understanding the relationship between the logo and brand identity, you can create designs that are both visually appealing and meaningful.

Legal Considerations When Using the Harley Davidson Logo

When using the free SVG Harley Davidson logo, it's essential to be aware of the legal considerations involved. The logo is a registered trademark, which means the company has exclusive rights to use it. Using the logo without permission can lead to legal issues, such as cease and desist letters or even lawsuits. Understanding the legal boundaries can help you avoid these problems and use the logo responsibly.

First and foremost, always check the terms of use for any logo you download online. Some logos may be free for personal use but require a license for commercial purposes. Make sure you understand the restrictions and obtain the necessary permissions before using the logo in your business or commercial projects. If you're unsure about the legal implications, it's always best to consult with an attorney or trademark expert. They can provide guidance on how to use the Harley Davidson logo without infringing on the company's rights.

Avoid using the Harley Davidson logo in a way that suggests you are affiliated with or endorsed by the company without their permission. This can be misleading to consumers and can lead to legal action. If you're creating fan-made artwork or running a blog about Harley Davidson motorcycles, include a disclaimer stating that you are not associated with the company. By being mindful of these legal considerations, you can use the Harley Davidson logo responsibly and avoid any potential legal issues.

Tools for Editing SVG Harley Davidson Logos

To make the most of your free SVG Harley Davidson logo, you'll need the right tools for editing and customizing it. SVG files are vector graphics, which means they can be scaled to any size without losing quality. However, you'll need vector editing software to modify the logo. Here are some of the best tools for editing SVG files:

Adobe Illustrator is the industry-standard vector editing software. It offers a wide range of features and tools for creating and editing SVG files. With Illustrator, you can easily resize, recolor, and customize the Harley Davidson logo to suit your needs. However, Illustrator is a paid software, so it might not be the best option for everyone. A great free open source alternative to Adobe Illustrator is Inkscape. This program gives you almost the same functionalities as Adobe Illustrator. It is perfect for editing the Harley Davidson logo.

Inkscape is a free and open-source vector editing software that is a great alternative to Adobe Illustrator. It offers many of the same features and is perfect for editing SVG files. With Inkscape, you can easily customize the Harley Davidson logo without spending any money. Another option is Vectr, which is a free online vector editor. Vectr is easy to use and doesn't require any software downloads. It's a great option for simple edits and customizations. With the right tools, you can easily edit and customize the Harley Davidson logo to create stunning designs.

Common Mistakes to Avoid When Using the Harley Davidson Logo

Using the free SVG Harley Davidson logo can be a great way to add flair to your projects, but it's important to avoid common mistakes that can undermine your designs or even lead to legal issues. Here are some of the most common mistakes to avoid:

Distorting the logo is a big no-no. Always maintain the logo's aspect ratio when resizing it. Stretching or skewing the logo can make it look unprofessional and disrespectful. Always use vector editing software to resize the logo proportionally. Using low-resolution images is another common mistake. SVG files are scalable, but if you use a raster image (like a JPEG or PNG), it will become pixelated when you enlarge it. Always use the SVG version of the Harley Davidson logo to ensure it remains sharp and clear at any size. Also, be sure to respect the logo's colors when using it. Don't just use any version of the logo, make sure it suits your project.

Another mistake to avoid is using the logo in a way that suggests you are affiliated with or endorsed by Harley Davidson without their permission. This can be misleading to consumers and can lead to legal action. Always include a disclaimer stating that you are not associated with the company. By avoiding these common mistakes, you can use the Harley Davidson logo effectively and responsibly.

The Evolution of the Harley Davidson Logo Over the Years

The Harley Davidson logo has undergone several transformations throughout the company's history. Each version reflects the changing times and the evolution of the brand. Understanding the history of the logo can help you appreciate its significance and use it appropriately in your designs.

The original Harley Davidson logo was simple and straightforward, often just the words "Harley-Davidson" in a basic font. As the company grew, so did the need for a more distinctive emblem. The famous Bar & Shield logo, introduced in 1910, quickly became the symbol of Harley-Davidson. This logo has been tweaked and refined over the years, but its core elements have remained intact. In the 1930s and 1940s, the logo took on a more art deco style, reflecting the design trends of the era. In the 1950s and 1960s, the logo became bolder and more graphic, reflecting the rise of motorcycle culture. Today, the Harley Davidson logo continues to evolve, but it remains true to its roots.

By understanding the evolution of the Harley Davidson logo, you can choose the right version for your project. For example, a vintage logo might be perfect for a retro-themed design, while the modern Bar & Shield logo is more suitable for contemporary applications. No matter which version you choose, make sure it aligns with your project's overall aesthetic and message.

How the Harley Davidson Logo Appeals to Its Target Audience

The Harley Davidson logo isn't just a random design; it's carefully crafted to appeal to the company's target audience. The logo embodies the values, aspirations, and lifestyle of Harley Davidson riders. Understanding how the logo appeals to its target audience can help you use it effectively in your designs.

The Harley Davidson logo evokes feelings of freedom, adventure, and rebellion. It represents the rugged individualism and independent spirit that are often associated with motorcycle culture. The logo also symbolizes the community of Harley Davidson riders, who share a passion for motorcycles and a love of the open road. This strong emotional connection is what makes the Harley Davidson logo so powerful.

The colors used in the Harley Davidson logo, such as black and orange, also contribute to its appeal. Black represents strength and sophistication, while orange symbolizes enthusiasm and energy. Together, these colors create a striking contrast that captures the essence of the Harley Davidson brand. By understanding how the logo appeals to its target audience, you can use it in a way that resonates with riders and enthusiasts.

The Harley Davidson Logo in Pop Culture

The Harley Davidson logo has transcended its role as a corporate emblem and become a cultural icon. It's frequently seen in movies, TV shows, and music videos, symbolizing freedom, rebellion, and the American spirit. Its presence in pop culture has further cemented its status as a timeless and iconic symbol.

From classic films like "Easy Rider" to modern TV series, the Harley Davidson logo often appears on motorcycles, clothing, and accessories. It's a visual shorthand for a certain lifestyle and attitude. Musicians also frequently incorporate the logo into their album art and merchandise, appealing to fans who share a love for motorcycles and rock 'n' roll. This widespread exposure has helped the Harley Davidson logo reach a global audience and maintain its relevance in popular culture.

The Harley Davidson logo's presence in pop culture also influences how it's perceived and used. It's often associated with a sense of nostalgia and authenticity, making it a popular choice for retro-themed designs and vintage-inspired products. By understanding the logo's cultural significance, you can use it in a way that resonates with your audience and adds a layer of meaning to your designs.

Harley Davidson Logo Merchandise and Collectibles

The Harley Davidson logo is prominently featured on a wide range of merchandise and collectibles. From clothing and accessories to home decor and memorabilia, the logo is a ubiquitous symbol of the brand. These items allow enthusiasts to express their love for Harley Davidson and showcase their connection to the motorcycle culture.

T-shirts, hats, and jackets emblazoned with the Harley Davidson logo are popular among riders and fans. These items serve as a badge of honor, representing their passion for motorcycles and their affiliation with the Harley Davidson community. Collectibles, such as vintage signs, posters, and model motorcycles, also feature the logo prominently. These items are highly sought after by collectors and serve as a tangible reminder of the brand's rich history.

The availability of Harley Davidson logo merchandise and collectibles reinforces the brand's identity and strengthens its connection with its customers. These items allow enthusiasts to express their individuality and showcase their love for Harley Davidson in a variety of ways. By understanding the role of merchandise and collectibles, you can use the logo in a way that appeals to enthusiasts and enhances their connection to the brand.

The Future of the Harley Davidson Logo: Trends and Predictions

As the world evolves, so does the Harley Davidson logo. While the core elements of the logo are likely to remain intact, we can expect to see subtle changes and adaptations to reflect the changing times. Understanding these trends and predictions can help you stay ahead of the curve and use the logo in a way that is both relevant and impactful.

One trend we're likely to see is a greater emphasis on digital applications of the Harley Davidson logo. As more and more people interact with the brand online, the logo will need to be optimized for digital platforms. This could mean simplifying the design, using more vibrant colors, or creating animated versions of the logo. We may also see the introduction of new variations of the logo that are specifically designed for use on social media and mobile devices.

Another trend is a greater focus on sustainability and environmental responsibility. As consumers become more aware of the environmental impact of their purchases, Harley Davidson may choose to incorporate eco-friendly elements into its logo or branding. This could involve using recycled materials in their merchandise or partnering with environmental organizations. By staying informed about these trends and predictions, you can use the Harley Davidson logo in a way that is both modern and meaningful.

Harley Davidson Logo in Different Languages and Cultures

The Harley Davidson logo is recognized and revered around the world, but its interpretation and meaning can vary across different languages and cultures. Understanding these nuances is crucial for using the logo effectively in a global context. What resonates in the United States might not have the same impact in other countries.

In some cultures, the Harley Davidson logo is seen as a symbol of American freedom and individualism. It represents the open road, adventure, and the pursuit of dreams. In other cultures, the logo may be associated with rebellion, counterculture, or even danger. It's important to be aware of these different interpretations and tailor your use of the logo accordingly. For example, using the logo in a conservative or traditional context might not be appropriate.

When using the Harley Davidson logo in a foreign language, it's essential to ensure that the translation is accurate and culturally sensitive. Simply translating the words "Harley-Davidson" might not capture the essence of the brand. It's often better to use the English version of the logo or to work with a local expert to create a culturally appropriate adaptation. By being mindful of these cultural considerations, you can use the Harley Davidson logo effectively in a global context.

Harley Davidson Logo and Social Media: Best Practices

Social media has become an essential tool for brands to connect with their customers and promote their products. The Harley Davidson logo plays a crucial role in the brand's social media presence. Using the logo effectively on social media can help you build brand awareness, engage with your audience, and drive traffic to your website.

First and foremost, make sure your profile picture and cover photo feature the Harley Davidson logo. This will help you establish a strong brand identity and make it easy for people to recognize your page. Use high-resolution versions of the logo to ensure it looks sharp and clear on all devices. When creating social media posts, incorporate the logo into your visuals whenever possible. This could involve adding the logo to photos, videos, or graphics. Make sure the logo is prominently displayed but doesn't overshadow your content.

Use the Harley Davidson logo in your hashtags to increase the reach of your posts. For example, you could use hashtags like #HarleyDavidson, #HarleyLogo, or #HarleyRider. Engage with your audience by asking them to share their photos and videos featuring the logo. This will help you build a community of brand advocates and generate user-generated content. By following these best practices, you can use the Harley Davidson logo effectively on social media and maximize its impact.

How to Create a Harley Davidson Logo-Inspired Design

If you're a fan of the Harley Davidson logo but want to create your own unique design, you can draw inspiration from the iconic emblem without directly copying it. This approach allows you to pay homage to the brand while also expressing your own creativity and individuality.

Start by identifying the key elements of the Harley Davidson logo that resonate with you. This could be the Bar & Shield shape, the bold lettering, or the black and orange color scheme. Use these elements as a starting point for your own design. For example, you could create a logo that incorporates a similar shield shape but with your own unique twist. You could use a different color palette, add your own text, or incorporate other graphic elements.

Experiment with different fonts and typography to create a design that is both modern and timeless. Consider using a bold, sans-serif font that is similar to the font used in the Harley Davidson logo. You can also add a touch of vintage flair by using a script font or a hand-drawn typeface. Remember to maintain a balance between paying homage to the original logo and expressing your own unique style. By following these tips, you can create a Harley Davidson logo-inspired design that is both creative and respectful.

Finding Inspiration from the Harley Davidson Logo for Other Designs

The Harley Davidson logo is a masterclass in branding and design, offering valuable lessons for designers in various fields. Its timeless appeal and strong visual presence make it a great source of inspiration for other design projects. By analyzing the elements that make the logo so successful, you can apply those principles to your own work.

One key takeaway from the Harley Davidson logo is the importance of simplicity. The logo is clean, uncluttered, and easy to recognize, even at a distance. This simplicity allows it to be versatile and adaptable to various applications. Another important lesson is the power of color. The black and orange color scheme is instantly recognizable and evokes a strong emotional response. When creating your own designs, consider using a limited color palette to create a cohesive and impactful visual identity.

The Harley Davidson logo also demonstrates the importance of storytelling. The logo represents the brand's history, values, and culture, creating a strong connection with its customers. When designing your own logo or brand identity, think about the story you want to tell and how you can visually communicate that message. By studying the Harley Davidson logo and its success, you can gain valuable insights that will help you create more effective and impactful designs.

The Do's and Don'ts of Using the Harley Davidson Logo

Using the free SVG Harley Davidson logo requires a certain level of responsibility and respect for the brand. To help you navigate the do's and don'ts of using the logo, here's a comprehensive guide:

Do:

• Use high-resolution versions of the logo.
• Maintain the logo's aspect ratio.
• Use the logo in a way that is consistent with the brand's identity.
• Obtain permission before using the logo for commercial purposes.
• Include a disclaimer if you are not affiliated with Harley Davidson.

Don't:

• Distort the logo.
• Use low-resolution versions of the logo.
• Use the logo in a way that is misleading or deceptive.
• Use the logo without permission for commercial purposes.
• Claim that you are affiliated with Harley Davidson if you are not.

By following these guidelines, you can use the Harley Davidson logo responsibly and avoid any potential legal issues. Remember, the logo is a valuable asset for the brand, and it's important to treat it with respect.

Alternatives to Using the Harley Davidson Logo

While the Harley Davidson logo is iconic and recognizable, there may be situations where you want to use an alternative design. This could be because you don't have permission to use the logo, or because you want to create a more unique and personalized design. Fortunately, there are many alternatives to using the Harley Davidson logo that can still capture the essence of the brand.

One option is to use generic motorcycle imagery, such as silhouettes of motorcycles, motorcycle helmets, or motorcycle wheels. These images can evoke the same sense of freedom and adventure as the Harley Davidson logo without infringing on the brand's trademark. Another option is to use typography to create a custom design. You could use a bold, sans-serif font to create a logo that is inspired by the Harley Davidson logo. You can also incorporate other graphic elements, such as flames, wings, or stars, to add visual interest.

If you're creating a design for a specific event or organization, you could create a custom logo that incorporates elements of the Harley Davidson logo but is still unique and original. For example, you could create a logo that features a similar shield shape but with your own organization's name and colors. By exploring these alternatives, you can create a design that is both visually appealing and legally compliant.

How to Ensure Your Use of the Logo is Ethical

Using the free SVG Harley Davidson logo ethically is just as important as using it legally. Ethical use involves respecting the brand's values, avoiding misrepresentation, and being transparent about your intentions. Here are some tips on how to ensure your use of the logo is ethical:

First, consider the context in which you are using the logo. Is it appropriate for the situation? Does it align with the brand's values? Avoid using the logo in a way that could be considered offensive, controversial, or misleading. For example, don't use the logo to promote products or services that are unrelated to motorcycles or that could be harmful to consumers. If you are unsure whether your use of the logo is ethical, it's always best to err on the side of caution and seek permission from Harley Davidson.

Be transparent about your intentions. If you are using the logo for commercial purposes, make sure you disclose this to your audience. Don't try to deceive people into thinking that you are affiliated with Harley Davidson if you are not. If you are using the logo for personal use, be respectful of the brand's trademark and avoid using it in a way that could damage the brand's reputation. By following these ethical guidelines, you can use the Harley Davidson logo in a way that is both responsible and respectful.

Conclusion: The Enduring Appeal of the Harley Davidson Logo

The Harley Davidson logo is more than just a corporate emblem; it's a symbol of American culture, freedom, and the open road. Its enduring appeal lies in its ability to evoke strong emotions and connect with people on a personal level. Whether you're a motorcycle enthusiast, a designer, or simply someone who appreciates good branding, the Harley Davidson logo offers valuable lessons and inspiration.

From its humble beginnings to its current iconic status, the Harley Davidson logo has evolved over the years, but its core elements have remained intact. Its ability to adapt to changing times while staying true to its roots is a testament to its enduring power. As we look to the future, we can expect to see the Harley Davidson logo continue to evolve and inspire, remaining a symbol of freedom, adventure, and the American spirit for generations to come.

So there you have it, folks! Everything you need to know about the free SVG Harley Davidson logo. Now go out there and create something awesome!